EntreChefs PME
Founded in Quebec 50 years ago, EntreChefs SMEs established itself in Belgium 18 years ago, but has remained discreet until now. With 200 member leaders spread across 24 clubs throughout Wallonia, the organisation generates over 3 billion euros in revenue and employs 14,000 people. Its goal: to create a space of trust for entrepreneurs, away from the usual conventions of networking.
To enhance its visibility, EntreChefs SMEs called upon our agency to communicate differently than through traditional word-of-mouth. We targeted economic media, incorporating testimonials from members to illustrate the strength of the collective. This approach enabled us to achieve media coverage in national publications such as L'Echo and La Libre, while capitalising on local club meetings to strengthen visibility.
Client
EntreChefs PME
Sector
Associations & NGOs, Companies
Category
Public relations
Start of the collaboration
October 2025
Website
View the client site
Isabelle Wertz
EntreChefs PME
"The objective was to increase our brand awareness and, consequently, our visibility. The agency very quickly understood our intent and, more importantly, our core business. They were able to speak about it accurately to spark media interest, all while maintaining a highly professional approach."
