Pokawa

Do you know poké bowls ? Yes, those healthy meals made with fish, vegetables, and a bunch of other good stuff ! 🥣

The European leader in this sector, the Pokawa brand is growing and has arrived in Belgium. Launched in 2017, it already has more than 100 locations in France 🇫🇷 A few months ago, it was time for the big launch here, through master franchisees Mansour Nasr and Youssef Saadaoui. Already managing around ten restaurants in Belgium, the two partners called on Nonante Cinq to generate buzz around Pokawa’s arrival in Brussels.

To promote the launch of Pokawa in Belgium, we reached out to journalists and invited them to taste the delicious dishes offered by the first restaurant located at Toison d’Or in Ixelles. Television, print, and online media — everyone seemed to enjoy the experience 📺🗞️📱

We notably secured coverage in media such as LN24, L’Écho, La DH, La Libre, Marie-Claire, a Belga newswire, as well as Het Laatste Nieuws and Het Nieuwsblad on the Flemish side. 🇧🇪